BMW 3 Series LWB Launched in India at Rs 62.6 L: 258 Bhp, 400 Nm, Takes on Mercedes C-Class & Audi A4

BMW 3 Series LWB debuts in India starting at ₹62.6 L (ex-showroom). Explore its 258 Bhp engine, 2961mm wheelbase, iDrive OS 8.5, and luxury features. Compare vs Mercedes C-Class & Audi A4.

BMW 3 Series LWB

BMW 3 Series LWB: Redefining Luxury Sedans in India

While SUVs dominate India’s mainstream automotive market, luxury buyers continue to favor the sophistication of sedans. Catering to this demand, BMW has launched the 2025 3 Series Long Wheelbase (LWB) – a car designed to dominate the executive sedan segment.

Priced at ₹62.6 lakh (ex-showroom), the 330Li M Sport variant challenges the Mercedes-Benz C-Class and Audi A4 with its blend of performance, space, and cutting-edge tech.

BMW 3 Series LWB Launch & Pricing Strategy

Luxury Sedan Showdown Begins

BMW’s Chennai plant rolls out the locally assembled 3 Series LWB, positioning it below the 5 Series LWB. Key highlights:

  • Starting Price: ₹62.6 lakh (ex-showroom) for the 330Li M Sport petrol variant.
  • Diesel Option: To be introduced later, expanding buyer choices.
  • Segment Rivals: Directly targets Mercedes-Benz C-Class and Audi A4, offering superior space and performance.
BMW 3 Series LWB

Design & Dimensions – A Class Apart

Longest-in-Class Wheelbase for Ultimate Comfort

The 3 Series LWB redefines spaciousness:

  • Dimensions: 4,819mm length, 2,961mm wheelbase (longest in segment).
  • Exterior: Signature BMW Kidney Grille, adaptive LED projector headlights, and four bold shades:
    • Mineral White
    • Skyscraper Grey
    • M Carbon Black
    • Arctic Race Blue
  • Interior: Luxurious Vernasca Cognac leather upholstery with Aluminium Rhombicle Anthracite trim.

Engine Power & Performance Metrics

258 Bhp Turbocharged Thrills

The 330Li M Sport packs a punch:

  • Engine: 2.0L 4-cylinder TwinPower Turbo petrol.
  • Output: 258 Bhp and 400 Nm torque.
  • Transmission: 8-speed automatic with paddle shifters.
  • Acceleration: 0-100 km/h in 6.2 seconds – fastest in its class.
BMW 3 Series LWB

Tech-Savvy Interiors & Premium Features

iDrive OS 8.5 and Beyond

The cabin blends luxury with innovation:

  • Dashboard: Curved widescreen display, M leather steering wheel.
  • Comfort: Three-zone climate control, panoramic sunroof, ambient lighting.
  • Tech Suite:
    • iDrive OS 8.5 with wireless smartphone connectivity.
    • Surround-view camera, BMW Digital Key Plus.
    • 6 airbags, spare wheel, and driver assistance features.

BMW 3 Series LWB vs Competitors

Why It Outshines Mercedes C-Class & Audi A4

  • Space: 2961mm wheelbase offers unmatched rear legroom.
  • Power: 258 Bhp engine outperforms rivals.
  • Tech: iDrive OS 8.5 and Digital Key Plus lead in connectivity.
BMW 3 Series LWB

Statement from BMW Group India

Mr. Vikram Pawah, President, BMW Group India, stated:
“The new 3 Series LWB sets benchmarks with its elongated design, enhanced comfort, and dynamic performance. It combines sheer driving pleasure with family-friendly luxury, making it the ultimate choice for discerning buyers.”

BMW 3 Series LWB Specifications Table

FeatureSpecification
Launch Price₹62.6 Lakh (ex-showroom)
Engine2.0L 4-cylinder TwinPower Turbo Petrol
Power & Torque258 Bhp / 400 Nm
Transmission8-Speed Automatic
0-100 km/h6.2 seconds
Wheelbase2,961 mm
Length4,819 mm
ColorsMineral White, Skyscraper Grey, M Carbon Black, Arctic Race Blue
Interior UpholsteryVernasca Cognac Leather
Key FeaturesiDrive OS 8.5, Panoramic Sunroof, Surround Camera, Digital Key Plus, 6 Airbags
BMW 3 Series LWB

Final Verdict: Should You Buy the BMW 3 Series LWB?

The 2025 BMW 3 Series LWB is a compelling choice for buyers seeking a spacious, tech-loaded sedan with sporty performance. While its starting price is premium, the segment-leading wheelbase, powerful engine, and BMW’s driving dynamics justify the investment.

Book a test drive today and experience why the 3 Series LWB is India’s new luxury sedan benchmark!

Leave a Reply

Your email address will not be published. Required fields are marked *